In a first for Wildfire and World snooker the Shanghai Masters snooker tournament was broadcast live online via Wildfire video technology. Sport Management company 110sport gave Wildfire a brief; to create an Internet television platform that delivered exclusive live sports, while creating a unique and innovative experience for sports fans around the world. Using Wildfire Sparks extensive Video Management application Wildfire met 110 sports "live broadcast" deadline and set a precedent in online UK sports coverage.

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